Built Product Profitability Model

The Problem

In the highly-competitive financial services marketplace, accurate and nimble product pricing becomes paramount to meeting market share and profitability goals.

This company did not have the tools to fill this need.

The Solution

Carolyn Picciotti:

• Developed the product-pricing and –profitability model for the company's many retail deposit products

• Designed the model to facilitate what-if analyses and produce immediate results

• Structured and documented the model to be used by more than one person and functional area concurrently

The Result

Product profitability model:

• Reduced operating costs by $500,000 annually
  

• Allowed product managers and executive management to make informed pricing decisions quickly

• Contributed to reaching targeted market share and profitability goals